Distinguished by quadrant experience, surpassing typical channel-centric leadership
Strategic Vision & Execution:
A 10,000 Foot Perspective
Key Insight: Maintain a holistic view to drive effective solutions.
Proven Expertise:
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Spearheaded the successful US launch of a major Japanese confectionery brand
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Optimized retail segment sourcing through the development of a 128-item planogram for a specialty market retailer
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Secured and managed Mass Merchant category captaincy for a 48-SKU segment, encompassing sourcing, ideation, cost analysis, and distribution strategy
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Provided strategic counsel on diverse processes and products within the Consumer Packaged Goods (CPG) sector
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Developed a proprietary risk assessment framework for new product lifecycles (Fad, Trend, Evergreen), significantly mitigating risk for consulting partners
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Key product Facilitator on brands, private label and co brands for major USA retailer trade segments including Dollar, Drug, Club, Food and Specialty
Ideation:
Conceptualization through brainstorming and visual
Market Analysis:
Competitive benchmarking, retail pricing strategy, margin optimization, and cost analysis.
Product Lifecycle Segmentation:
Classification as fad, trend, or evergreen for strategic planning.
Global and Domestic Sourcing Expert
Extensive Global Experience:
Over 14 countries
Tariff and Duty Expertise:
In-depth knowledge of regulations by country
Logistics and Supply Chain Optimization:
Freight, logistics, and warehouse modeling
Expertise in Major
Brand & Licensing Management
Development of compelling licensed partnership presentations and contract proposals
Comprehensive understanding of royalty structures, guarantees, and potential pitfalls
Clear articulation of the distinctions between brands and licenses
Referencing Fad, Trend and Evergreen model matrix when evaluating a new contractual partner
Comprehension of brand teams organizations, brand team brokers, pros and cons of both
Strategic Sales and Account Management Expertise
01
Strategic Selling & Business Development:
Proficient in "Hunter" and "Farmer" sales methodologies for new client acquisition and existing account growth
02
Key Account Management:
Expertise in managing and developing key, core, and focus accounts to drive revenue and build strategic partnerships
03
Value-Based Selling:
Skilled in articulating product/service features and translating them into tangible customer benefits
04
Performance Management & Alignment:
Proven ability to manage Key Performance Indicators (KPIs), Management by Objectives (MBOs), and Management by Exception (MBEs) for synergistic team performance
05
Sales Process & Communication:
Strong listening, process management, and follow-up skills to ensure effective communication and drive successful sales outcomes
Success Stories
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